Hard to say given what little we know, and that the media has a way of hinging us on their word.
It could've been a hoax, it could've been real.
The family's been on a reality show, indicating they want to be in the media.
IF you look at the size of the balloon, and I'm no physicist, it doesn't look like it could've supported a child, just like a helium filled birthday balloon can't support a 1 pound rock.
The child said it was for the "show."
However none of this is smoking gun evidence. Its all circumstantial. The child's comment can simply be interpreted as that of a small child who doesn't know what's going on.
I say its really not news...at least for now.
I think that DSM-V will need an entire new category for media-induced personality disorders
Had someone who possibly fit this description. THe patient in question had factitious disorder to a degree where I thought the case could be published. However the person's guardian had a weak spectrum munchausen's by proxy. In fact, I had strong suspicion to believe that the guardian (the mother) was actually coaching the person to fake symptoms over the phone. On occasion, the patient mentioned her mother told her to do things she did not agree with in terms of presenting herself with a mental illness. I chose not to publish the case because it'd just feed the mother's desire for attention. She went as far as to write a book (published by a vanity press) and encouraged her daughter to pursue a career based on her "mental illness" where she could be a Gary Coleman like celebirty seen a cute for having an illness.
This person called a few celebirities, claiming to be suicidal, and said the only thing that would make her feel safe is if the celebirty would do a benefit concert for her, while telling the treatment team that she planned on using a possible concert to launch a career.
I did consider pushing the case to the court to have the mother removed as the guardian, but this only works in extreme cases..e.g. the parent is raping the child. Even if I succeeded, there'd be little chance to get a better guardian than her own mother, as strange and inappropriate as her mother is.