The site strikes me as being really amateurish, and it doesn't really seem like such a great deal. I mean, you are easily gonna be able to find a cruise for around that price. Plus, there's that $995 one-time, non-refundable "initiation" fee. So, if you go on two, one-week cruises you've paid ~$2500 for each trip AND donated ~$2000 (40 hrs.) in free dental care to the cruise line. And what's more, I'm sure you're still expected to cover port fees and gratuities. Kinda sounds like a scam to me.