....and that is the key to a successful practice, being a to bill your full fee and not accept a discounted fee. With a little hard work and patient base the money just follows.
It only took us 20+ years to figure out and implement that one!
I hear you 100%, or as my partner and I put it, "inspite of our efforts, it all works out"
I just know that if ever one of the big practicement guru's out there (i.e. the Levin group, etc) came to my office and saw how we did things, they'd likely have a heart attack and drop dead on the spot. The thing is, for the area where I practice, how we do things, as backwards as it may be compared to many of the practice management models out there, it works for my patient population, and that in turn has my existing patients telling their friends who then often become happy new patients!
What I mean by doing things backwards, is the current trends amongst the practice management guru's out there is basically, 100% at time of service, and whatever can't be paid out of pocket that day gets outsourced for 3rd party financing. How I do it, if for those that have insurance (even if I'm not a participating provider), we wait for the ins. company to re-emburse either the patient directly or my office, and then after the ins payment is recorded, then balance bill the remainder. If it's a big case, or if theres a big post insurance patient balance, we'll finance the balance at 0% interest through my office with the patient setting the monthly payment amount (i.e. if they owe me $1000 and can only pay me $20 a month, it's 50 months until I'm paid off), only the biggest of cases, or patients where I feel their's a very significant risk of defaulting on paying the balance will I use a 3rd party financing company (i.e. Care Credit, etc).
It works for my office, just about everyone is paid off in 6 months, and the small monthly payment folks tell their friends, and thats a new patient, and often more billing. I'm definately not saying that this is the best plan for everyone, its far from it, but, in the location I'm in, with the patient base I have, it works, and works quite well
You just need to find what style works for you!