It seem like the most popular secondary application essay question is why one has chosen the particular school, so I thought it would be helpful for us to brainstorm answers. The particular curriculum is probably the most important aspect, but what else? Location, cost, resources? Also, what exactly about the curriculum should one stress (probably if it is mainly problem based or when direct patient contact begins). Finally, any ideas on how to make one's essay stand out, since most people will talk about the same things?