Guju, I'm going with around 250-500 words. I think that going on for too long is not good. I am trying to make my point well, and get outta there. Less is more.
EDIT: So it is kind of like taking some of the shorter essays I have written, and expanding in the few places I could have expanded, if you know what I mean. Adding the little things that you drop in the name of space.
mine was short and sweet. 3 or 4 paragraphs. i wanted it to be as genuine as possible so I was very specific and selective about my reasons for choosing Temple. God I hope it works! We need the little praying smiley face they have over on my pregnancy/parenting message board.