I suppose its fair to say becoming a dermatologist is not a free ticket to riches and fame. I would imagine that every market is unique but that if you want demand for your skills, you will have to find a place with limited supply or be able to sell yourself to patients in a saturated market.
What I believe the original question was, is the following:
Can a derm with an established practice, who works 40 hours a week, simply work 60 hours a week and increase their bottom line accordingly?
I think we are hearing that it is possible, and even probable, if you can get the patients to come. What is not easy, it seems (I am not even close to having any experience with this, just what I gleam from sdn), is getting paid as an EMPLOYEE to work in a group for big bucks. It also seems that it will take a significant amount of time (years) to build a practice to the point where you have a waiting list that you can merely just start seeing as pts in the evenings/weekends, or other weekdays.
However, I think in order to get the demand for your services, a derm has many options. I have been shocked by how many patients AND physicians do not know about all of the things that dermatologists do. Most of the people I talk to think of going to their PMD first, or want to go directly to plastics. Many PMD's I talk to think they are wasting their time trying to get an appointment with derm, so they refer to plastics for skin cancer, and treat the gen derm cases themselves.
I would imagine a possible strategy a derm with a solo practice could have would be to partner with local PMD's in their area. Maybe offer fridays as the day that you take walkins or last minute appointments from X,Y,Z PMD's. Only take your established pt population on Mon through Thurs. Then scale as desired.
What I think is the real challenge is managing no-shows in a specialty that often has many. Again, I wonder if partnerships with PMD's could be the solution. Perhaps opening a practice in the same building as a large Primary Care practice could help if you take walk-ins that are already their to see their PMD, and only need to walk next door to your office.
I am only an intern, so please take my ideas with a mountain of salt, but I have been trying to make relationships with my co-interns all year in the hopes that when we are all attendings, they will trust their patients to me for their skin care needs. I know their are many things I don't know, but I am constantly seeing academic derm practices that are inundated with patients and struggle to take on all of the new patients referred by their attached hospitalists/PMDs. Perhaps a derm's best chance is to go through internship and residency in the same location and then use that elaborate network of physicians to generate a referral pool.
All feedback is appreciated, constructive feedback > quips, but I will take what I can get!