I don't understand the first one, but I can explain the second one. In Sn2 reactions, a nucleophile (electron donor) attacks an electrophile (electron deficient) hence the reaction is called nucleophilic substitution because the electrophile is the substrate. In vinyl halides, the substrate is an alkene, the carbons of which are electron dense. Nucleophiles want nothing to do with alkenes because they're looking for a substrate to donate electrons to. Alkenes usually undergo electrophilic addition.