Websites and your practice

[Perrotfish]

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Members don't see this ad.

1) Do you guys use the internet to advertise your practice and interact with patients? Do you have a website? Weekly email? Twitter feed? Facebook page?

2) Did you invest anything in your online presence? Hired a website designer? Social media manager? If so how much did you pay?

3) Do you take emails from patients concerning health issues or prescriptions?

 

[deleted87716]

Our group has a web site, Facebook page, and Twitter account. I also set up separate Facebook and Twitter accounts for my practice. We're on Yelp, too.

The group does some print advertising (local health journals and newspapers), but I don't know what it costs. It's probably not very much. I don't do any practice-specific advertising.

I do occasionally exchange e-mail with patients (always initiated by them), but our preference nowadays is for patients to use our secure online portal for electronic communications.

 

[VA Hopeful Dr]

1) Do you guys use the internet to advertise your practice and interact with patients? Do you have a website? Weekly email? Twitter feed? Facebook page?

2) Did you invest anything in your online presence? Hired a website designer? Social media manager? If so how much did you pay?

3) Do you take emails from patients concerning health issues or prescriptions?

I have a website, facebook, and twitter accounts. I have paid a company to do search-engine optimization, which basically means they mess with the hamsters of the internet and make it so that for certain Google searches I show up at the top. I tried doing Google advertising but it didn't really pay off while this absolutely did. I have the ability to e-mail all of my patients, but do so infrequently (mainly for major changes like my MA going out on maternity leave).

For the SEO I pay $750/month and that gets my 5 search phrases.

I take e-mails and texts both, but then I'm DPC so the rules are a shade different for me.

 

[Perrotfish]

Any idea how much I should expect to pay for website design itself?

Also if you could PM me any companies you guys have been happy with I'd really appreciate it.

 

[mabinante]

I have heard empoweredmd is good, something like $200 a month for the first year and then $85/mo after that.

Who do you get your SEO through? Has that been worth it, @VAhopeful?

 

[VA Hopeful Dr]

I have heard empoweredmd is good, something like $200 a month for the first year and then $85/mo after that.

Who do you get your SEO through? Has that been worth it, @VAhopeful?

I think so. I went from getting a few inquires/month that found me on Google to getting about 10/week. Translates into about 2-5 new patients/month.

 

[shaggybill]

Been meaning to ask a question for a while, and this post made me think of it again. As far as advertising goes, are billboards considered cheezy and unprofessional? When I finish residency in 3 years, I have this pipe-dream of opening a practice with my wife ( FNP) and was thinking of different ways to advertise for it. I've seen a few billboards having to do with medicine, but don't know what the general consensus is for plastering your photo up for everyone to see.

 

[VA Hopeful Dr]

Been meaning to ask a question for a while, and this post made me think of it again. As far as advertising goes, are billboards considered cheezy and unprofessional? When I finish residency in 3 years, I have this pipe-dream of opening a practice with my wife ( FNP) and was thinking of different ways to advertise for it. I've seen a few billboards having to do with medicine, but don't know what the general consensus is for plastering your photo up for everyone to see.

I think they're OK, they're just overpriced and I'm not sure how effective they are.