why does this work?

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It has to do with afterimages and which cells in your visual cortex you're stimulating. If you stimulate the cells with a motion moving one way, the cells that are responsive to that direction get tired, so the afterimage looks like something moving in the opposite direction. That's a VERY basic explanation.
 
thanks for the explanation. when someone sent this to me i was fascinated with it and just wondered how it worked.
 
I just noticed you're located in Memphis. Im from Nashville. small world.
 
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