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The Sackler family has a long history of unethical or predatory behavior that broke many ethical barriers. In the 1940s, they made their major mark, not in the pursuit of medical advances, but in advertising of pharmaceuticals owned by other companies employing deception, advertising directly to physicians, and ultimately creating the morass within the pharmaceutical industry that prompted Congressional action. They advertised a new antibiotic placing business cards for non-existent doctors claiming more and more doctors are using the antibiotic and the Sacklers paid off the FDA Director to advertise for them in his speeches (he later resigned when the payments were discovered). The Sacklers also were seminal in the advertising of tranquilizers in the 1950s and benzodiazepines (Valium, Librium) in 1960s. Valium was being promoted for college students first entering college due to entering an anxiety producing environment, and also for patients with no demonstrable pathology at all. Their first fortune came in medical advertising and they owned the Medical Times, a journal they used to promote advertising, and at one point reached 600,000 doctors in the US. The next fortune came with the acquisition of Purdue Frederick, a small Greenwich Village drug manufacturer that made earwax remover and drugs to treat constipation. This company introduced MS Contin in 1987, being the first company to package such large dosages in a single pill then followed in 1995 with Oxycontin when it became apparent to the company their patent would soon run out on MS Contin. After Oxycontin was introduced, an entire array of false advertising including infiltrating the FDA, having a package insert that stated Oxycontin was safer than other drugs because of the controlled release. The FDA official responsible subsequently left the FDA and became an employee of Purdue.
Fascinating article: Doximity | The Family That Built an Empire of Pain
Fascinating article: Doximity | The Family That Built an Empire of Pain