There's a couple reasons why the phenol (pka apx 10) H is more acidic than allylic. While both have resonance stabilizing the negative charge, phenol is stabilized through a benzene ring. Which is both more resonance and higher quality than that of an allylic compound. The other reason is more obvious. Look at the atoms where the acidic proton is attached. The Oxygen atom is MUCH MUCH more electronegative than a carbon atom. THis means the negative charge will be stabilized better on the Oxygen than carbon, making the deprotonated phenyl a much weaker base, hence a stronger acid.