Doesn't help when you see signs and ads everywhere advertising free cleanings, life time whitening, $15 dollar exams, $99 per month braces, $1000 off Invisalign, Direct Smile Club in CVS stores, etc. etc. etc. Walk into most dental offices and there's a monitor in the reception area advertising cosmetic services. Look at the dentists advertising botox, hair removal, salon dentistry, lip enlargement treatments, etc. etc.
How about all the threads and posts regarding BUSINESS and MARKETING skills needed to run a successful private practice. Unfortunately for dentistry .... your dental skills mean nothing in the real world. What matters is being on the 1st page on a google search. Top three.
Anytime you mix business with health care ..... some unethical things will come up. Think about all the different prices for services or more correctly ...COMMODITIES in dentistry.
Medicine doesn't do this .... as much. There's no negotiating the prices. Prices are set .... albeit by the insurance companies. Medicine doesn't lure patients in with free tummy liposuction with gall bladder removal surgery. Most drs in medicine are employees responsible for patient care .... not negotiating the every increasing lease on your office space.
For the very reasons .... people want to be dentists for the lifestyle, practice ownership, ..... this opens dentistry up to outside scrutiny. Same goes for the Corps. They exist to make a profit. Same for private practice. Every dental office wants to grow and make more money.
In my opinion .... dentistry was once a very trusted profession, but all the mass marketing, advertising, Corp takovers, DSC, has cheapened our profession and has subsequently brought scrutiny.