My go-to move is to pick the ones with the prettiest colors.
Also the name should sound good.
And they should be ranked I think?
In all seriousness, my advice would be to look at schools in your state, look at your qualifications, talk to current and past students however you can, read online opinions, etc...just put a bit of energy into researching which schools you think would fit your learning style the best. I've heard from a few people that schools in my area (Ohio) are generally all created equal, regardless of research ranking and whatnot. I would imagine much of the same is true for the rest of the country. The education is effectively the same across the board, but it seems as though the methods for imparting that knowledge into students differs slightly here and there.
My #1 school is Case based on friends that are alumni, and based on opinions of those I have met in person and online.
Do your due diligence, and all will be right with the world 🙂. Make sure you're a strong candidate, apply broadly, and hope for the best!