Zyprexa reps were giving out a bit of data called the "3,4,5" rule. Basically the gist of it goes like this. Data from the CATIE trial (at least according to them) showed that a sizeable number patients do not gain weight from Zyprexa though a sizeable number still does.
So the rule is if the patient is going to gain weight, they usually do so in the first few weeks. If the patient gains over 5 lbs in the first 3-4 weeks of treatment, then you know if they are in the category where they are likely to gain much more weight if they stay on the medication. Some other medications, the weight gain doesn't work this way. The person could end up gaining weight several months after being on it. If they do gain weight, you don't necessarily have to stop the medication but you should tell the patient what's going and and work on possibly changing the treatment either by changing the medication or by implementing some weight control strategies.
Okay, so you got this data, how true is it? Any data from a rep needs to be taken with a grain of salt. After I was told this, I looked up the CATIE studies and I did not see data backing this us. That does not mean this data is not true. I could've overlooked it, and it is possible that even if it was not published, the data the researchers obtained backed this trend. What backs up that theory is the drug manufacturers did assist the researchers in the CATIE trial, so the manufacturer may have some data that was ultimately not published.
I also received a handout backing this data (from the manufacturer) and the source of the information was from a study that I could not find online. I'm not in the habit of keeping every single flyer I receive and I no longer have it.
I have noticed, however, that at least in clinical practice for me, this trend does appear to be true. I always monitor the weights of patients I start on a medication that is known to cause weight gain in outpatient, while in inpatient the staff do it for me. This 3,4,5 rule so far seems to have at least something to it.
Some more tidbits of data is there is reason to believe that Zyprexa Zydis does not cause weight gain or at least as much weight gain as does regular oral Zyprexa. I have not seen any human studies on this but there are animal studies backing this. Zydis, unfortunately, is much more costly and Zyprexa is already the costliest atypical at least as far as I know.