Everyone will agree that applying early is important so I was wondering why schools set their application deadlines the way they do. For example some schools have application deadlines as late as February while others have an application deadline in October or before. Do the schools receive money from AADSAS for every application that is submitted and is that really an important source of revenue for the school? I almost think it is unethical for schools to keep their application cycle open when they have stopped offering interviews and therefore know individuals who submit will not be admitted. When I received an e-mail from Kentucky indicating that my application was received but they "need to advise you[me] that all of the interview dates are filled and regrettably we[UK] will no longer be scheduling interviews" I thought of a lawsuit being filed by a Washington and Lee University professor who is suing a number of state lotteries because they continue to sell scratch off lottery tickets after the grand prize has been won. At least the state lotteries have websites where you can see what prizes have been won for what games and the scratch off tickets still have the smaller consolation prizes available. Anyone have insight on why this is done? I have to assume it's a practice at more schools than just UK. Is it revenue, is it the unreal fear that they wont have enough qualified applicants by an earlier deadline, are they really thinking someone with a 30/30/30 and 4.0 is going to apply on their application deadline, is it something like thats the date they've always used or is there some other reason? Thoughts would be appreciated.