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How Drug Reps Make Friends and Influence Doctors

Discussion in 'Pharmacy' started by WVUPharm2007, Apr 24, 2007.

  1. WVUPharm2007

    WVUPharm2007 imagine sisyphus happy Pharmacist 10+ Year Member

    Journal Article

    About the art and business of being a professional propagandist. Good read.
     
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  3. janeno

    janeno Senior Member 10+ Year Member

    517
    14
    Dec 30, 2005
    I agree. The article raises good points.
     
  4. sputnik25

    sputnik25 2+ Year Member

    87
    1
    Feb 2, 2007
    SoCal
    very interesting
     
  5. ButlerPharm.D.

    ButlerPharm.D. Honor Before Glory 5+ Year Member

    534
    0
    Dec 17, 2004
    I'm guessing this article is meant to play off of the book by Dale Carnegie How to Win Friends and Influence People, essentially all they are doing is applying his principles to their craft.
     
  6. crying moo

    crying moo pancakes! 7+ Year Member

    209
    0
    Jun 5, 2003
    pretty entertaining topic

    Reference #4 is a great book. It's made me laugh and pee a little in my undies. I recommend it if you like drug rep insider stuff:

    Reidy J (2005) Hard sell: The evolution of a Viagra salesman Kansas City: Andrews McMeel Publishing.

    I got it at the library. Cover and title says it all.
    http://www.amazon.com/Hard-Sell-Evolution-Viagra-Salesman/dp/0740750399
     
  7. WVUPharm2007

    WVUPharm2007 imagine sisyphus happy Pharmacist 10+ Year Member

    I know of a certain pharma company that pays for their female reps' gym memberships. Gotta keep them thighs toned for the short skirts....
     
  8. Dr JPH

    Dr JPH Banned Banned 10+ Year Member

    5,910
    29
    Feb 4, 2000
    We certainly appreciate it. :thumbup:
     

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