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How Drug Reps Make Friends and Influence Doctors

Discussion in 'Pharmacy' started by WVUPharm2007, Apr 24, 2007.

  1. WVUPharm2007

    WVUPharm2007 imagine sisyphus happy
    Pharmacist 15+ Year Member

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    Journal Article

    About the art and business of being a professional propagandist. Good read.
     
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  3. janeno

    janeno Senior Member
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    I agree. The article raises good points.
     
  4. sputnik25

    2+ Year Member

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    very interesting
     
  5. ButlerPharm.D.

    ButlerPharm.D. Honor Before Glory
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    I'm guessing this article is meant to play off of the book by Dale Carnegie How to Win Friends and Influence People, essentially all they are doing is applying his principles to their craft.
     
  6. crying moo

    crying moo pancakes!
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    pretty entertaining topic

    Reference #4 is a great book. It's made me laugh and pee a little in my undies. I recommend it if you like drug rep insider stuff:

    Reidy J (2005) Hard sell: The evolution of a Viagra salesman Kansas City: Andrews McMeel Publishing.

    I got it at the library. Cover and title says it all.
    http://www.amazon.com/Hard-Sell-Evolution-Viagra-Salesman/dp/0740750399
     
  7. WVUPharm2007

    WVUPharm2007 imagine sisyphus happy
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    I know of a certain pharma company that pays for their female reps' gym memberships. Gotta keep them thighs toned for the short skirts....
     
  8. Dr JPH

    Dr JPH Membership Revoked
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    We certainly appreciate it. :thumbup:
     

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