Free Lisinopril at Publix

[MindOverMatter]

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Didn't see a thread on this yet, and wanted to get the forum's opinions.

Many of us are aware of the free antibiotic and metformin programs offered at Publix, but now they are offering 30-day supplies of lisinopril for free. Combinations with HCTZ are excluded.

Good thing or bad thing?

 

[schamj01]

well, they are either desperate or doing well

 

[MountainPharmD]

well, they are either desperate or doing well

I say desperate....Whats next free BJ's instead of transfer coupons? What a joke. Way to prostitute the profession out there Publix....way to go.

 

[schamj01]

I'm just praying for collaborative practice to continue to rise in popularity...retail is starting to be such a joke in some regards.

 

[rph3664]

Why just lisinopril? Why not ALL ACE inhibitors? I don't get it.

Free birth control - THAT, I could understand, but picking and choosing things off the $4 list and declaring them free? That's just weird.

 

[wezvidz]

Why just lisinopril? Why not ALL ACE inhibitors? I don't get it.

Free birth control - THAT, I could understand, but picking and choosing things off the $4 list and declaring them free? That's just weird.

Maybe lisinopril because it's a) the most common ACE-I or b) they have a lower acquisition cost of it.

And you really don't see the logic here? It's the same as the metformin program. People on lisinopril are usually on at a MINIMUM another BP medication and something like a cholesterol med. If not insulin and other diabetes meds, throw in some Neurontin, etc. Diabetics are big business, this draws them in.

The majority of OC users are young healthy women who take no other Rx medications, so giving that away would do nothing to increase business.

 

[farmadiazepine]

maybe lisinopril because it's a) the most common ace-i or b) they have a lower acquisition cost of it.

And you really don't see the logic here? It's the same as the metformin program. People on lisinopril are usually on at a minimum another bp medication and something like a cholesterol med. If not insulin and other diabetes meds, throw in some neurontin, etc. Diabetics are big business, this draws them in.

The majority of oc users are young healthy women who take no other rx medications, so giving that away would do nothing to increase business.

+1

 

[Ackj]

The majority of OC users are young healthy women who take no other Rx medications, so giving that away would do nothing to increase business.

I'd agree in the short term. However, when they stop being healthy young women and become risk factor filled middle aged women... they'll need those other meds. Where will they get them filled? The same pharmacy they already go to.

Of course, most businesses only care about the current quarter, so this long term strategy won't appeal to anybody.