Taco:
My dental school is still kind of known as a newer dental school even though we opened our doors back in 1997. If you ask dentists, then most of them probably won't know us, but if you ask dental applicants, then most of them will know us.
Although many applicants know that Nova Dental exists, 90% of them don't really know anything about Nova Dental aside from being new and it's in Florida. I've met many interviewees that have told me, they've always thought that Nova is some mysterious dental school in Florida and they just wanted to check it out even though they have been accepted somewhere else already.
To their surprise, they came to the interview not expecting anything and goes away with a pleasant surprise in how wonderful my school is. I've heard things like "Nova went from my last on the list to first choice on my list!" after they visited for their interviews.
On the opposite side of the token, many applicants don't care about Nova Dental. It's too new, not enough history and not enough name prestige are some of the reasons why applicants don't committ to Nova. Either way, the shorter answer to your question is, it depends who your audiences are. Overall, Nova Dental is still one of the newer kids on the block!