They don't talk about it a lot because
1) People hate the fact they have way too many hours dedicated to OMM.
2) Have you seen Kirksville? The school has been there for over 120 years, and yet the town hasn't grown around the school that much at all, so the school is almost forgotten by most people even in-state. I lived and went to undergrad in KC, 2 hrs away, and yet I didn't know about KCOM till senior year. Everyone knew about KCU though.
3) For a veteran school, it doesn't offer anything special compared to the average DO school. Even their match list is very average.
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