So what are your thoughts about the common terminology in other fields like "T14 law" and "M7 business"? These entered people's vocabulary without US News' instruction, and they include schools outside the coasts. The idea that medicine would have something similar is common sense imho.
This is incorrect. The use of “T14 law” came
specifically because those 14 schools were listed high numerous times by USNWR.
I think your perception is based on some heavy misunderstandings. Medicine is unlike law or business because the job market is much less saturated (the bottle-neck is at the entry level of medical school, rather than post-training). There is much less need for subjective criteria to land a secure job or clients.
Consider this - if they had conducted a survey before the existance of US News with 100% response rate asking only "what are the best medical schools?"
I'd bet my life savings HMS, Hopkins, Penn, UCSF, Stanford, WashU etc would be the most named. People like to credit US News with creating opinion but they didn't, they tried to capture something that already existed. Same with colleges. Same with law schools. Same with business schools. Same with hospitals. You get the idea.
USNWR monopolized opinion by being the first to assign rankings to colleges -regardless of the accuracy of the metrics used - and then by exploiting google search results with the internet boom.
Here is a representation of why this is a problem.
If a school exploits one of the criteria used by the USNWR to rank them - such as incoming Student MCAT/GPA - it will land at the top of the ranking lists, regardless of anything changing about the school itself. If it lands near the top of the ranking list, students will apply to that school more often because it appears in their search results when they apply, and because the school in question will be certain to advertise it. This allows the school to then hold its ranking the next year - and even increase it - by further exploiting its student selectivity score. This works for
them, so they start doing this again the next year... and the year after that. Soon, faculty and funding start to slowly trickle more into that institution as talented students that were recruited perform well there, and make the institution look better as a result. Because these measures are also indices in the ranking system, this pushes the school even further up the rankings than it was previously, and this snowball effect only continues. Eventually, the generation that didn’t think much of the school ages, while the generation that saw that school appear at the top of the search results when they first applied become faculty themselves, and the “reputation” of that institution becomes more firmly rooted.
Now, did this change in the “reputation” of the school influence the teaching quality of that school; the opportunities it provided; or any other measure that would tangibly matter to the new incoming classes success that the previous generation didn’t have?
No.
....But the school consistently appears at the top of the list now, and it didn’t even have to change anything tangible to students to receive these benefits. In fact, focusing on anything else other than the indices that the ranking system focused on would actually negatively affect them, through opportunity cost.
And what of the other schools around, that suddenly feel burned that this institution shot up in reputation, while they spent the past 5 years intricately researching and re-designing curricula for their students based on what would improve their outcomes? Well, “to hell with that,” they say, as they stop focusing funds and time to cultivate their students, and begin further increasing their academic benchmarks to replicate that school’s success.
This is a representation of an idea called the “Matthew Effect,” and it is happening as we speak to NYU.
Point is - the current ranking system is not only severely flawed, but actively makes schools focus on aspects that have no bearing on their student’s success, which means they fail us - both students, and the taxpayers that fund us. But this can be changed.