This leaves me wondering: how have your personal statements changed from year to year? Mine is 1/3rd about abuse/trauma and why I am interested in it and examples of research questions related to it. and 1/3rd is giving a detailed account of my research experience and skills. :/ Should I write about the impact my research has had on me? (which I talked about in interviews). Should I write about the stuff that's happened between applying last time and now? (in a relevant manner, of course).
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Mine changed drastically! The first time around, I included more "frilly" sentences. I think it was almost sentimental or "warm and fuzzy." While my actual writing was well-done, I did not "sell" myself nearly as much as I should have.
This second time around, it was almost exclusively straight-to-the-point content. While not as fun to read, it did a great job of highlighting my most relevant experiences, what I took from them, my career goals, and why that school would help me realize them. This a general breakdown of my SOP paragraph by paragraph:
1. Short intro. about why I became interested in my area of psych.
2. First research experience ('how I got hooked')
3. Honors thesis
4. Clinical experience (after UG)
5. Current research experience
6. 'Why I love your program' and a blurb about the POI(s) I'd fit best with.
7. Career plans and closing
Throughout the whole thing, I tied how my experiences developed my interest in my field of psych. I don't think you necessarily have to point out "since last time I applied, I have done such-and-such..." Just keep it up-to-date and relevant to what you want. I had a lot of success with mine...
Last tips - have tons of (smart) people read it. I also refused to read my first SOP while writing the second... I just wanted a different feel to it and wanted to separate myself from my unsuccessful first round.